Social Media Campaign Strategy: Pa’Lao An
For Introduction to Social Digital Media, we were tasked with creating a social media campaign strategy for a fictional company or organization. Final project requirements included:
- Mission statement and company background
- Target market
- Social media analysis
- Social media campaign strategy and mockups, including content such as text, hashtags, emojis, etc.
- Company logo
- Business card
Below is a collection of graphics from my social media brief.
Project Role
Campaign Designer
Required Skills
Marketing Research, Graphic Design, Social Digital Media
